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Sterling King Jewelry Wins The 2020 FIT Design Entrepreneur Award
Written by Cassell Ferere
As the winner of the 2020 FIT Design Entrepreneur Award, it’s no secret why Sterling King jewelry has been worn by pop icons like Cardi B, Lady Gaga, Naomi Campbell, and Katy Perry, and feature in high fashion magazines like Vogue, V Mag, Elle, Nylon, and Vanity Fair. Since studying at Central Saint Martins following her undergraduate degree at Parsons School of Design, her organic designs and unique applications to traditional jewelry have elevated the eponymous brand to an avant-garde aesthetic.
Courtesy Sterling King
Through a mastery of modern style, King created her first jewelry piece as a senior at Parsons. She was influenced by her affinity to dance, training as a classical ballet dancer, before focusing her career on jewelry post a stint in womenswear. Dancing is what molded her vision to the Sterling King namesake she has created today.
“IN BALLET, WE ARE TAUGHT THAT THE BODY IS AN INSTRUMENT, AND I USE SCULPTURAL JEWELRY PIECES TO DEMONSTRATE THAT ATTENTION AND CARE DEVOTED TO DIFFERENT PARTS OF THE BODY.”